Expertise

Experience Design Strategy

I partner to help determine where customer insights, technology, and business meet to unlock significant customer value.

Product Discovery & Lean UX

I collaborate with integrated product teams to articulate customer hypotheses and propositions aimed at improving existing digital experiences and uncovering new opportunities.

Rapid Concepting & Ideation

I work quickly and collaboratively to create innovative ideas—usually with prototypes and schematics—for customer validation, helping product managers with feature prioritization and road mapping.

 

Product Design

I help converge design concepts with detailed UX flows, interactions, and user interfaces that bring critical customer touch points to life.

Service Design & Journey Mapping

I shape customer decision journeys and backstage interactions to help visualize pain points, needs, and opportunities, accounting for the people, process, and materials required to deliver seamless experiences.

Scaled Design Enablement

I structure, mobilize, and direct scaled agile design ops teams in coordination with dev ops software delivery, including design system enablement and governance.

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